Northern Lights Apothecary said it perfectly:

“As an anti-capitalist business owner, I don’t want to participate in Black Friday. It fosters a sense of greed, of gotta-have-it-all that goes against my ethics. What’s more, mindless consumption contributes to climate change by wasting resources.”

Instead of offering sales and discounts, I am making reparations by contributing 20% of the proceeds from all gift certificate purchases and treatments on Friday, November 26th towards mental health costs for those marginalized people from our community who are most impacted by capitalism.